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Strong together in sports and culture
Sponsorship & Partnerships
As b_smart selection, we support regional clubs, events, and initiatives. Sports, culture, and classic car events are particularly close to our hearts – this is where we invest our passion and support ambitious projects as a reliable partner.
Achieve more together
As b_smart selection, it is part of our marketing and communications strategy to support cooperation partners financially, materially, or through services.
We consider sponsorship to be an essential aspect of our commitment, not only in terms of our marketing goals, but also as an employer that strives to promote outstanding talent and support the commitment of our partners. In doing so, we have a strong focus on clubs and events in the regions where our stores are located.
As b_smart selection, it is part of our marketing and communications strategy to support cooperation partners financially, materially, or through services.
We consider sponsorship to be an essential aspect of our commitment, not only in terms of our marketing goals, but also as an employer that strives to promote outstanding talent and support the commitment of our partners. In doing so, we have a strong focus on clubs and events in the regions where our stores are located.
Sports sponsorship
Because sport brings people together and is very important to us, we are delighted to be a partner of several sports clubs, sports facilities, and events. We value the special sense of community that sport creates, and in doing so promote commitment, health, and regional identity.
Clubs, sports facilities & events
Cultural sponsorship
We are proud not only to offer hospitality and first-class service, but also to make an active contribution to promoting cultural diversity. Through targeted cultural sponsorship, we support various events, associations, and initiatives that enrich cultural life in the regions where we operate.
A heart for classic cars
Discover the fascination of times gone by: we are proudly and enthusiastically involved in classic car clubs and events. Immerse yourself in the world of classic vehicles and experience the nostalgic beauty of bygone eras. Find out more about our commitment to promoting a passion for classic cars and preserving the heritage of automotive history. Welcome to a journey through time full of charm and elegance!